Background

Alebrije

Mexican Artisan Bakery based in Madrid

Proud of its roots, the richness of its traditions and culture, Alebrije is a unique brand that seeks to transmit the beauty of craftsmanship both in its visual identity and in their products.

For this branding project we took as a starting point the enigmatic alebrijes, inspired by the textures, fabrics, folk arts, animals, and the most representative elements of Mexican ancient culture.

This way, Mayte Fernández pushes forward her family tradition of artisan bakery beyond Mexico, directly to Spain.

LET’S
TALK ABOUT
BRANDING

WHATSAPP CHAT


  • CHICAGO
  • 60045. Lake Forest, IL.
  • +1 877 6532963
  • MEXICO CITY
  • 11800, Mexico City
  • +52 55 67180622
  • MONTERREY
  • 66260, San Pedro Garza, N.L.
  • +52 81 29042120
  • MADRID
  • 28046, Madrid
  • +34 657 226546

hello@diablo.design