Background

R-M

Brand Communication

“Maximum Innovation and finish smart”
Being part of BASF, R-M is a brand recognized as a pioneer and innovator thanks to its high level of customer support and environmental awareness in the automotive industry.
Their products sets industry standards in color matching and profitability for which they have earned widespread acclaim for superior appearance, ease of use and durability.

Throughout these 3 years our main objective with R-M brand has been the creation of various projects focused on creatively and appropriately communicating specialized information in the automotive field for Mexico, Central America and The Caribbean.

The Design

Each page is a journey across BASF’s industry expertise and the richness of their brands; through them it is possible to compile the elements that strengthen a clear communication aimed at key industry’s stakeholders, fostering BASF’s brand experience year after year.

LET’S
TALK
ABOUT
COMMUNICATION

 

WHATSAPP CHAT


  • CHICAGO
  • 60045. Lake Forest, IL.
  • +1 877 6532963
  • MEXICO CITY
  • 11800, Mexico City
  • +52 55 67180622
  • MONTERREY
  • 66260, San Pedro Garza, N.L.
  • +52 81 29042120
  • MADRID
  • 28046, Madrid
  • +34 657 226546

hello@diablo.design