Background

BASF

Notebooks 2021

For the last 2 years we’ve proudly designed BASF’s Automotive Coatings notebooks, and this year was not the exception.

The general purpose of this anual notebooks of the BASF Automotive Refinish Coatings Solutions is to become known and position itself as a company that is always present through the variety that exists in their refinish brands portfolio, which has allowed it to place itself in different market segments.

The Design

Each page is a journey across BASF’s industry expertise and the richness of their brands; through them it is possible to compile the elements that strengthen a clear communication aimed at key industry’s stakeholders, fostering BASF’s brand experience year after year.

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